web contents Maria Giovanna Confetto Department of Political and Communication Sciences, University of Salerno, Fisciano, Italy, and Claudia Covucci Department of Economics and Statistics, University of Salerno, …
Abstract The article describes the problem of search engine optimization (SEO) of a new web-site of any organization and the approaches to make better results in different search engines. The …
The problem of SEO promotion for the organization’s web representation Read More »
Abstract Purpose The purpose of this paper is to identify the most popular techniques used to rank a web page highly on Google (Search Engine Optimization). Design/methodology/approach The paper presents …
Analysing Google rankings through search engine optimization data Read More »
ABSTRACT In this Paper, a Comparative Study of the Google Search Engine Optimization Algorithms i.e. Panda and Penguin are done. Panda is a Content-Based Algorithm and the Penguin is the …
Comparative Analysis of Google Panda and Penguin SEO Algorithms on Blogs Read More »
Abstract In search engine optimization individual website pages are optimized through precise keywords, while the websites are optimized using a backlink watch. The existing literature has no proper guidelines for …
